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Success Secrets of History's Greatest CEO

By any measure, his accomplishments were astounding and unparalleled:

  • With virtually no start-up funds and only a handful of staff, he established an organization that has seen annual growth for 2,000 years.
  • He led the organization for just three years before leaving it in the hands of his handpicked successors.
  • Without any of the benefits of modern technology, his product was marketed in every known nation on earth in less than a century.
  • From its humble beginnings, the organization founded by this leader has grown to billions of adherents around the world, some of whom are willing to die rather than give up the life-changing product he introduced.

The “CEO” I’m referring to, of course, is Jesus of Nazareth. I’ve recently been thinking about 5 of his success secrets we all can profit from:

1.      Put as much emphasis on preparation as on implementation. Jesus spent 30 years in preparation for a 3-year ministry. In contrast, many pastors today spend 3 years at seminary in hopes of having 30 years or so of fruitful service. In our impatient, microwave society, we nearly always undervalue the importance of careful preparation.

Jesus urged his disciples to take time to lay a firm foundation before trying to build anything. On a sunny day, it may be tempting to build a house on sand, but storms will surely come to every life (Matthew 7:24-27). Instead of being overeager to start the building process, Jesus said we should first “count the cost” and see if we have what it takes to finish the job (Luke 14:28-29).  

Every successful sports team understands this principle. The key to victory is in painstaking preparation, not just showing up for the game.

2.      Carefully select your inner circle. Few things will impact your life more than the entourage of friends you choose to live your life with. On the positive side, the Bible says if you walk with wise people, you will become wise (Proverbs 13:20). But it also warns, “Bad company corrupts good character” (1 Corinthians 15:33).

Jesus was very deliberate and purposeful in selecting his inner circle. In addition to spending time getting to know each of the men who ultimately would become his disciples, he spent an entire night in prayer before the final selection was made (Luke 6:12-16). How much time, attention, and prayer do YOU give toward selecting the main people you spend time with?

Notice that Jesus’ selection process wasn’t based on people’s resume or their outward qualifications. If you were going to choose a team to take your message and product to the ends of the earth, would you pick theologically inept fishermen and tax collectors?  However, guided by prayer and discernment, Jesus saw the great potential of these men, even though they seemed to be unlikely candidates for success.

Despite his careful vetting process, Jesus frequently had to confront those in his inner circle when they got off track. For example, Peter wanted to block Jesus’ pathway to the cross and was sternly told, “Get behind Me, Satan” (Matthew 16:21-23). Are you willing to stand against your friends when they try to hinder God’s will for your life?

3.      Remain focused on the mission instead of the numbers. Those of us in ministry can be especially prone to place an undue importance on statistics. How many people attend our services…the size of the budget and staff…how many seats in our sanctuary…etc.

And often the numbers are truly a significant indicator of God’s blessing on our endeavors. For example, I work at Inspiration Ministries, and in 2015 more than 125,000 people will have clicked the “I prayed the prayer” button on our salvation website. Every four minutes or less, someone is indicating a decision to make Jesus Christ their Lord and Savior! I thank God for this tangible fruit from our outreaches.

Throughout the Bible, we’re frequently told about the number of people involved in one story or another, so it’s fair to conclude that numbers matter to God. However, Jesus also realized how fickle and misleading numbers can be. His ministry rapidly grew to more than 5,000 people, only to fall back to the original 12 disciples when he preached an unpopular message one day (John 6). On another occasion, he experienced a crowd cheering “Hosanna,” followed just days later by some of the same people shouting, “Crucify Him.”  And then all of his disciples scattered at the cross except John. So much for “numbers” as a sign of success.

These illustrations in the life of Jesus also are a reminder that our mission is to make DISCIPLES, not just CONVERTS or fair-weather followers (Matthew 28:19-20). The next time a friend boasts of the Sunday attendance at his church, ask him how many of those people are truly becoming dedicated disciples of Jesus instead of spectators in the crowd.

4.      Have a clear succession plan. Even if you build a very successful organization, the real test will come when you die, retire, or leave. Will your successors have the skills they need to continue and even expand the mission?

Entire books could be written on this, but let me just quote two mind-blowing statements by Jesus about his succession plan. In John 16:7, he assured his disciples that it was actually to their advantage for him to leave them, because then they could be empowered by the Spirit. And he was so confident in the outcome of this empowerment that he promised they would be able to do even greater works then he had done (John 14:12).

So, who are you empowering in the next generation to follow in your footsteps and expand the mission you’ve started?

5.      Understand who you must please in order to be successful. Modern-day CEOs have lots of “bosses” that they must keep happy. For example, they must have the support of the board, the stockholders, and their management team, and it’s incredibly hard to please all of these people. You may not be a CEO today, but there’s a good chance you have many bosses you’re trying to keep happy: spouse, kids, friends, boss at work, pastor, etc.

In contrast, Jesus only had one person he was trying to please. And even before Jesus’s ministry had begun, his Heavenly Father had declared his great pleasure: This is My beloved Son, in whom I am well pleased” (Matthew 3:17).  

When you recognize that you ultimately have just one Boss (2 Corinthians 5:9), all of life becomes simpler and more peaceful (Psalm 46:10).

My friend, whether you have any aspirations to be a CEO or not, I encourage you to put these 5 success secrets into practice. Your life will surely change for the better. 

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